How to
Apply Cologne
The key to wearing cologne is to make a memorable first impression. Check out our recommendations for the best way to apply cologne and remember: a little goes a long way.
Shop Men's Cologne
How to Apply Cologne
The key to wearing cologne is to make a memorable first impression. Check out our recommendations for the best way to apply cologne and remember: a little goes a long way.
Shop Men's Cologne
Pulse Points
Apply your favorite scent sparingly to pulse points at the base of your throat and behind your ears. The aroma from fragrances like Tom Ford is bound to interact with your natural scent and provide the perfect amount of sweet-smelling interest. A drop at your wrists can also work the same magic, just don't rub too much; friction causes the scent to break down.
Perfect Timing
Since a hot shower opens your pores, hop out and add a splash of your go-to cologne to maximize staying power. The fragrance will settle into your skin for all-day wear. Check out our fragrance collection from Versace and other top brands for sensual yet distinctly masculine scents you'll want to wear every day.
Mix It Up
Not all scents are created equal. Invest in several different colognes to match various occasions. Fresh and understated scents work best on casual days and at the office – brands like Michael Kors, Gucci, Paco Rabanne and the Giorgio Armani Acqua di Gio Pour Homme Collection are perfect. Special occasion on the calendar? Explore our collections of powerful and masculine scents from Dior Sauvage, Giorgio Armani Code Profumo, Jimmy Choo Man and Viktor & Rolf.
Not all scents are created equal. Invest in several different colognes to match various occasions. Fresh and understated scents work best on casual days and at the office – brands like Michael Kors, Gucci, Paco Rabanne and the Giorgio Armani Acqua di Gio Pour Homme Collection are perfect. Special occasion on the calendar? Explore our collections of powerful and masculine scents from Dior Sauvage, Giorgio Armani Code Profumo, Jimmy Choo Man and Viktor & Rolf.
Mix It Up
Not all scents are created equal. Invest in several different colognes to match various occasions. Fresh and understated scents work best on casual days and at the office – brands like Michael Kors, Gucci, Paco Rabanne and the Giorgio Armani Acqua di Gio Pour Homme Collection are perfect. Special occasion on the calendar? Explore our collections of powerful and masculine scents from Dior Sauvage, Giorgio Armani Code Profumo, Jimmy Choo Man and Viktor & Rolf.
Cologne Essentials
Once you find your signature scent, there are certain must-haves you should think of adding to your collection. Get the best deal on your fave scent with a jumbo-sized version or value size – it’ll take a while before you run out. And don’t forget to freshen up on the go with travel sprays of your favorite fragrances.
