Smooth Shampoo, 240 ml

4.5 (317)
$35.70 with code: FRIEND$42.00

Product Details

Web ID: 10837402

Virtue Smooth Shampoo works to both cleanse and refine textured hair. Infused with restorative ingredients, it de-frizzes strand by strand to seal in moisture and shine. This luxurious lathering shampoo is formulated with first-of-its-kind Alpha Keratin 60ku protein. The fragrance is a restorative blend of herbs, fruits and citrus, incorporating soothing lavender and fresh mint essential oils.

  • Product Features

    • WHAT IT IS:
    • A luxurious lathering shampoo for all hair types, especially those with frizz-prone, wavy or curly hair; safe for color-treated and chemically treated hair
    • WHAT IT DOES:
    • Cleans, softens and shines; helps turn frizz-prone hair into silky strands on their best behavior
    • INGREDIENT HIGHLIGHTS:
    • Phospholipids from soybeans help fight frizz and protect against humidity; gotu kola is a multitasking herb that promotes strength, smoothness and luster; pink pomelo is full of vitamins A, C and B1 plus zinc to give hair a shot of vitality
    • HOW TO USE:
    • Work a quarter-size amount of shampoo into a lather between palms, apply to wet hair, massage into a rich lather, then rinse
    • RESULTS:
    • 97% of women said their hair looked smoother*
    • 97% of women said their hair looked healthier*
    • 80% of women felt their hair looked smoother and more hydrated**
    • *Based on a consumer perception study with 51 women who used Smooth Shampoo, Smooth Conditioner and Un-Frizz Cream for 1 week (7 uses)
    • **Based on a consumer perception study with 45 women who used Smooth Shampoo and Smooth Conditioner for 2 weeks (10 uses)
    • USE WITH:
    • Smooth Conditioner
    • Frizz Block Smoothing Spray

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.5/5

317 star ratings & reviews

Write a Review
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yesterday
Received Free ProductNo

Excellent for moisture and smoothing!

My hair was always frizzy and dry. After using Smooth Shampoo and Conditioner, it's almost effortless to make my hair straight and smooth when blow-drying.

Customer review from VIRTUE

4 days ago
Received Free ProductNo

Tamed my frizz and brought back the healthy look

I started using Virtue Smooth Shampoo hoping to calm my frizzy, hard-to-manage hair — and it truly delivered. After just a few uses, my hair feels noticeably smoother, softer, and has a healthier, silkier look. It doesn’t leave any residue and gives a clean, lightweight finish. What impressed me most is how it helped control the frizz without making my hair flat. It’s now easier to style and feels more resilient. Complimentary from virtuelabs

Customer review from VIRTUE

5 days ago
Received Free ProductNo

Good

Virtue Smooth Shampoo was gifted to me for free, and I love it! It leaves my hair smooth, shiny, and frizz-free. It cleanses gently and keeps my hair feeling soft and hydrated all day . I love it so m

Customer review from VIRTUE

6 days ago
Received Free ProductNo

Great product

I absolutely love the virtue shampoo, it smells amazing and keeps my hair soft. Get rid of the frizz and also sulfate free. It’s great for all hair types and leaves your hair feeling moisturized. It also smells great and helps to detangled hair. I definitely recommend trying this product. Gifted by Virtuelabs

Customer review from VIRTUE

6 days ago
Received Free ProductNo

A Change for the Better

My stylist commented on the good change in the texture of my hair since I started to regularly use this shampoo and conditioner duo. I also like the lack of scent in these products.

Customer review from VIRTUE

15 days ago
Received Free ProductNo

Great Product!

I love the way this makes my crazy curly hair feel and how it helps keep the frizz at bay!

Customer review from VIRTUE

20 days ago
Received Free ProductNo

Love it!

Totally a game changer for my hair! So happy that I try it :) delivers what it promise without weighting your hair down. Highly recommend, smaller bottle and definitely pricey but a little goes a long way. The only thing I will like, is to see less plastic use in their bottles.

Customer review from VIRTUE

22 days ago
Received Free ProductNo

Went right back to VIRTUE

Used VITUE and LOVED it, but decided to try a less expensive brand for awhile. Quickly realized how much I missed how VIRTUE made my hair feel and behave, the brilliance and feel is unmatched.

Customer review from VIRTUE