Original Eyeshadow Primer Potion

4.7 (12,781)
$23.80 with code: FRIEND$28.00
Color:Original

Product Details

Web ID: 2127504

Urban Decay Original Eyeshadow Primer Potion is a creamy nude eye primer and eyeshadow base for the perfect eye makeup look. Use this primer to achieve 24-hour, crease-free, vibrant eyeshadow looks with a smoother application.

  • Product Features

    • WHAT IT DOES:
    • This nude creamy eye makeup primer works with all skin tones and dries invisibly to prep for flawless, crease-free eyeshadow looks with an easy-to-use applicator
    • The Urban Decay eyeshadow primer also ensures color stays rich and pigmented for up to 24 hours
    • Polymer technology fills in any imperfections on the skin's surface, visibly smoothing and prepping your lids for long-lasting shadow and eyeliner
    • HOW TO USE:
    • Apply just a touch of this formula before your shadow for crease-free all-day (and all-night) staying power
    • Mix with your favorite eyeshadow for crease-free, custom cream shadows and eyeliner
    • USE WITH:
    • Urban Decay Naked3 Eyeshadow Palette
    • Urban Decay Brow Blade Ink Stain + Waterproof Eyebrow Pencil
  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may only be shipped using Standard.
    • This item may not be shipped to Armed Forces Pacific, Federated States of Micronesia, American Samoa, Guam, Northern Mariana, Palau, Marshall Islands, Armed Forces Europe, U.S. Virgin Islands, Armed Forces Americas, Hawaii, Alaska, Puerto Rico and El Paso, Texas.
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.7/5

12,781 star ratings, 12,754 reviews

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On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

12 days ago
Received Free ProductNo

Used to be perfection

When this product did not come with an applicator, it was perfect!! Now it dries out, doesn’t go on smooth, leaves weird texture. Also it’s hard to get the product out of the tube. Please take it back to the original way 🙏

Customer review from urbandecay.com

1 month ago
from Atlanta

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Great eye primer

Works perfectly as a base for my eye shadow.

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Recommends this product

2 months ago
Received Free ProductNo

Reaction

The formulation is not the same anymore and I have had severe allergic reactions ending up in seeking medical need.

  • Photo from Mdtra
  • Photo from Mdtra

Customer review from urbandecay.com

Response from urbandecay.com

Consumer Care Center1 month ago

Hello! We're sorry to hear about your experience with our Travel-Size Eyeshadow Primer Potion Anti-Aging. We'd like to speak with you directly. Please call us at 800-784-8722 and provide the reference number 40208059. Our customer service representatives are available Monday through Friday, 9:00 am to 5:30 pm ET. We look forward to speaking with you soon!

2 months ago
from massachusetts
Received Free ProductNo

not good

it was dried up! I think it got lost in something to come out this dried up

Customer review from urbandecay.com

Response from urbandecay.com

Consumer Care Center2 months ago

Hi there! Thank you for reaching out about our Eyeshadow Primer Potion Anti-Aging. We are sorry to hear about your experience and would like to speak to you about it. To best assist you with your inquiry, please visit our website at urbandecay.com. Navigate to the 'Contact Us' tab and fill out the required information. Please be sure to include reference number 40110496 in your message. We appreciate your patience and look forward to speaking with you!

2 months ago
from Vegas
Received Free ProductNo

Good stuff here

It’s worth its weight in gold as a primer or a base

Recommends this product

Customer review from urbandecay.com

2 months ago
from Streator, IL
Received Free ProductNo

Forever a favorite

This is a staple in my routine. In my 20s I would buy which ever, the original in Sin or the anti aging, and now in my late 30, I will only buy the anti aging one! If I can do a little bit of skin care while also doing my make up I’m all for it!

Customer review from urbandecay.com

Urban Decay Original Eyeshadow Primer Potion - Travel Size This review is from Urban Decay Original Eyeshadow Primer Potion - Travel Size
3 months ago
from NJ

On average, customers rate the Sheer/bold of this item as Sheer.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Primer/Highlighter

Great primer and highlighter. Can be worn alone for a minimalist look.

On average, customers rate the Sheer/bold of this item as Sheer.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Recommends this product

3 months ago
from Tucker, GA
Received Free ProductNo

Used to love it

I’m so sad. I’ve used Primer Potion exclusively for 15+ years now. I purchased one a few weeks ago and it is so greasy, and my eyeshadow creases like crazy within a couple of hours. Not sure if the formula changed or what but I’m super disappointed and will now be on the hunt for a new primer.

  • Photo from laurfunkle

Customer review from urbandecay.com

Response from urbandecay.com

Consumer Care Center3 months ago

Hi laurfunkle! We are sorry to hear Urban Decay Eyeshadow Primer Potion did not give you the results you were expecting. We appreciate you sharing your experience and we will be sure to pass your concerns along to others in our team. We hope you can continue using our products with great satisfaction!