HD Skin Waterproof Natural Matte Foundation

4.3 (2,418)
$39.95 with code: FRIEND$47.00
Color:1N06 - Porcelain (For fair skin tones with neutral undertones)38 colors
Size:30 ml

Product Details

Web ID: 15259134

A medium to full coverage, 24-hour longwear foundation that blurs imperfections and delivers a natural matte finish that looks like skin. Powered by our Micro-Skin System™, this iconic formula was developed to flex and move with skin for a transfer-proof, undetectable finish that looks just as good in photos as it does in real life. The lightweight texture is buildable to your desired coverage level and applies easily without feeling or looking cakey.

  • Product Features

    • WHAT IT DOES:
    • Undetectable liquid foundation that blurs and covers imperfections for 24 hours is powered by a micro-skin system that syncs with the skin for true-to-skin finish
    • Waterproof
    • Perspiration-proof
    • Non-comedogenic
    • INGREDIENT HIGHLIGHTS:
    • Micro-skin system follows skin movement, provides immediate high correction and smooths skin
    • Glycerol helps preserve the initial moisturizing of the skin during 24 hours
    • Exopolysaccharide helps for radiance of complexion during 24 hours
    • HOW TO USE:
    • To find your ideal shade, swatch foundation on skin and allow it to dry
    • Prep skin with a moisturizer or preferred Step 1 Primer before applying foundation
    • For sheer coverage, apply with your fingertips, starting at the center of the face and blending outward
    • For medium coverage, apply one pump to the back of the hand or directly onto a brush; start applying in the middle of the face, then blend and stretch the foundation outward until desired coverage is achieved
    • For extra coverage, apply one pump to the back of the hand and apply with a damp sponge; lightly tap and stretch foundation onto the face, adding coverage where necessary
    • Pro Tip: For an additional blurring effect, finish your look with Ultra HD Loose Finishing Powder; for a 24-hour matte effect, set your look with Ultra HD Matte Setting Powder
    • RESULTS:
    • 98% agreed that color did not change after drying*
    • 95% agreed that complexion looked smoother*
    • 94% agreed that foundation did not crack or cling to patches throughout the day*
    • *Based on instrumental tests conducted on 20 people

  • Shipping & Returns

    • These items qualify for Free Shipping with minimum purchase! exclusions & details
    • Our Normal Gift Boxing is not available for these items.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.3/5

2,418 star ratings, 2,398 reviews

Write a Review
1504
512
194
81
127
Make Up For Ever HD Skin Waterproof Natural Matte Foundation This review is from Make Up For Ever HD Skin Waterproof Natural Matte Foundation
19 days ago

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Best of several brands I tried

I received a sample of this makeup several months back from a department store & although I thought it was a little bit expensive, I decided later to purchase it directly from Macy’s and I have to say it goes on really nicely & blends with the skin tone to give a refreshing glow & cover spots & it’s a good match.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Make Up For Ever HD Skin Waterproof Natural Matte Foundation This review is from Make Up For Ever HD Skin Waterproof Natural Matte Foundation
21 days ago
from Tampa, FL

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Great foundation!

Great foundation! The online description was enough for me to choose the right foundation for my skin tone. I've been using Make Up For Ever HD foundation for a while but I like this version the best. It is natural and matte. You can't tell I'm wearing it, but it evens out my skin beautifully. A little pricey but it lasts forever and is well worth the cost. Highly recommended!

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Recommends this product

29 days ago

Disappointing

Disappointing change from UltraUD. Poor shade match, decreased coverage, AND makes my skin break out horribly. I'm so sad since I loved the previous version of this. Normally I'd still try to use it because this product is somewhat expensive, but my skin simply cannot tolerate it.

Customer review from makeupforever.com

2 months ago
from Bethesda, Maryland

Different colors under the same number!

[This review was collected as part of a promotion.] Your foundation does not match the numbers or there are different colors under the same number. This is unacceptable for a self-respecting company.

  • Photo from undefined
  • Photo from undefined

Customer review from makeupforever.com

Make Up For Ever HD Skin Waterproof Natural Matte Foundation This review is from Make Up For Ever HD Skin Waterproof Natural Matte Foundation
2 months ago

My Absolute Go-To!

This foundation is my absolute go-to! The Make Up For Ever HD Skin Waterproof Natural Matte Foundation delivers flawless, even coverage while feeling incredibly lightweight on the skin. It provides a natural matte finish that smooths out imperfections effortlessly, creating the perfect base for any makeup look. One of my favorite things about this foundation is that it does not transfer onto clothes, making it ideal for all-day wear. The coverage is buildable, so whether you want a more natural look or full coverage, it works beautifully. After falling in love with this foundation, I’ve tried other Make Up For Ever products, and I have yet to be disappointed! If you're looking for a foundation that stays put, evens out your complexion, and provides long-lasting, flawless wear, this one is a must-have! Highly recommend!

Recommends this product

2 months ago

Outstanding

The finish of this foundation is beautiful. I have found that it looks better when I have minimize products underneath the foundation, so I just use a glycerin-based liquid moisturizer before applying this. The lasting power is impressive, and it looks good at the end of a long day. I prefer applying this with a brush over a sponge.

Recommends this product

Customer review from makeupforever.com

2 months ago
from Sheridan,IN

Full all day coverage, light feel

Love this full coverage makeup! I bought my first bottle for a trip to Hawaii. Didn't want to look bad whilst swimming. I found I liked it for every day wear. Full coverage, but doesnt feel heavy.

Recommends this product

Customer review from makeupforever.com

2 months ago
from texas

HD SKIN FOUNDATION

love the coverage and it does not feel cackey on the skinn. Glides on and feels like your not wearing any makeup

Recommends this product

Customer review from makeupforever.com