Pure Canvas Primer

4.2 (388)
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Product Details

Web ID: 18113535

The next generation of primers powered by more than 85% skincare ingredients. Pure Canvas Primers combine high-performance makeup with efficacious skin care to create a new portfolio of products that extend makeup wear and visibly improve the look of skin during and after wear. With all Pure Canvas Primers powered by the exclusive Skin Perfecting Complex, made of an exclusive blend of rose extracts that work to moisturize, protect and smooth skin, the result is the perfect canvas as step one of your flawless face routine.

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Ratings & Reviews

4.2/5

388 star ratings, 380 reviews

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2 days ago
from US, United States

Primer Perfection

[This review was collected as part of a promotion.] Primer that is absolutely perfect. It's so much better than using foundation.

Recommends this product

Customer review from Laura Mercier

2 days ago
from US, United States

Product Change

[This review was collected as part of a promotion.] I have long appreciated & used the LM Illuminating Primer. Much to my dismay, it appears that the formulation and tone/color of the product has changed. This is VERY disappointing. Please highly consider changing back to the prior formula as it was SO much better.

Customer review from Laura Mercier

23 days ago
from US, United States

Customer of over 25 years -Hydrating Primer

[This review was collected as part of a promotion.] Laura Mercier - for many of us - "invented" the approach of using a Primer for flawless finish. What happened? This primer seems to not do that, the lovely foundation gets stcky with this.

Customer review from Laura Mercier

1 month ago
from US

Previous formulation was MUCH better for oil control.

This is a great primer BUT for someone with very oily skin the previous formulation was quite literally a MIRACLE for me. It worked alllllll day and didn’t cause breakouts. The new formulation, while still way better than others, is no where near as good at keep the oil at bay. I’m now still a relatively greasy mess by the end of the day. So now I spend my time hunting down old bottles of the old formula.

Customer review from Laura Mercier

1 month ago
from US, United States

Love its hydration

[This review was collected as part of a promotion.] Goes on easy, and it is not oily. I like the way helps my foundation look natural and even. Keeps my face hydrated

Recommends this product

Customer review from Laura Mercier

1 month ago
from US

Great except...

I LOVE this primer. Truly my holy grail and I’ve been using it for years now. A little goes a long way. Still on my tube i purchased in 2023! I recently purchased a new tube as part of a sale, and received it and noticed not only is it less product (tube from 2023 is 1.7 fluid oz and new tube is 1.0 fluid oz) but still the same price. Less product for the same price is robbery! Really hoping the formula didn’t change. Also noticed the 2023 tube expires after 24 months wheres as the new one expires after 12. I’m really just stuck on there being less product in the tube but the price didn’t budge at all. Not right for these companies to be doing this :(

Recommends this product

  • Photo from Willow S.
  • Photo from Willow S.

Customer review from Laura Mercier

1 month ago
from US

Too bad they changed everything that was great

This primer was my go to. Definitely added luminosity to my face ever under foundation and make up. Unfortunately the package size went from 1.7 ounces to 1 ounce for an increased price. The formula also changed. Ive moved on to NARS better quality and cheaper.

Customer review from Laura Mercier

1 month ago
from US, United States

Shrinkflation!

[This review was collected as part of a promotion.] This is almost 1/2 the size of my last primer at the same price!

Customer review from Laura Mercier