Superhero No-Tug Gel Liner

3.1 (1,526)
$24.00

Product details

Web ID: 10578875

This eyeliner pencil gives you super smooth glide, super pigment power and super all-day wear without tugging on your delicate eyelids! Its blendable formula allows you to effortlessly create limitless eye looks and pairs perfectly with your favorite makeup pencil sharpener.

  • Product Features

    • Product Size: 0.04-oz.
    • WHAT IT DOES:
    • Super blendable gel eyeliner pencil delivers smooth-glide application of rich, saturated color without tugging on your delicate eyelids
    • Available in eight high-impact shades for your most eye-opening results
    • IT Cosmetics partners with plastic surgeons and dermatologists to develop skin-loving solutions and clinically tested formulas
    • HOW TO USE:
    • Apply along lash line
    • Pair with Superhero Elastic Stretch Volumizing Mascara and your favorite makeup pencil sharpener

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may only be shipped using Standard.
    • This item may not be shipped to Hawaii, Armed Forces Europe, Federated States of Micronesia, Puerto Rico, Armed Forces Pacific, Guam, U.S. Virgin Islands, Northern Mariana, Alaska, Marshall Islands, Armed Forces Americas, American Samoa, Palau and the Philippine Islands.
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands, District of Columbia.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

3.1/5

1,526 star ratings, 1,511 reviews

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On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

4 days ago
from New York

The old version was better

Why did you change this? The old formula was better and you didn’t need a separate sharpener you could twist it to reveal more of the liner. Changing this to having to need a separate sharpener was a terrible idea. Ever since they sold the company the products are just worse.

Customer review from itcosmetics.com

16 days ago

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Terrible product

The eyeliner does not glide on smooth, it’s clumpy. I bought 3 and returned 2 due to I used one and didn’t want to return used item. Terrible product would not recommend or buy again.

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

30 days ago

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Love my new IT Cosmetics No-Tug Gel Liner

Very good product - easy to apply and color stays intact.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

2 months ago
from Atlanta, GA
Incentivized review

Superhero no tug eye liners

I just love how it glides smoothly, 16-hr stay on, love color choices

Recommends this product

Customer review from itcosmetics.com

3 months ago
from Atlanta
Incentivized review

Easy application and beautiful colors

I love this eyeliner. The No-Tug aspect is perfect for me. Easy to use and love the colors.

Recommends this product

Customer review from itcosmetics.com

3 months ago
from Tacoma, Wa

Love the Color, Sharpens like Doodoo

This is great eyeliner, the color is great, it goes on smooth. BUT... the sharpening aspect of it.. absolutely terrible. Sometimes I buy one and it works great. Most times, it doesn't sharpen worth a you know what and like the one I have right now, half of it went to waste because the bottom piece fell off and got stuck in the cap and it's no longer usable. So frustrating.

Customer review from itcosmetics.com

Response from itcosmetics.com

Consumer Care Center3 months ago

Hello Jessb253! We appreciate your feedback on the IT Cosmetics Superhero No-Tug Sharpenable Gel Eyeliner. We're glad to hear you love the color payoff and smooth application. We understand your frustration with the sharpening mechanism. We apologize that you've experienced inconsistency in its performance and that your current eyeliner became unusable due to the bottom piece breaking off. We know how frustrating it is to lose product, and we value your feedback on this issue. We’ll be sure to share your comments with our product development team as we are always working to improve our products. Thank you for your review.

3 months ago
from Ohio

great eyeliner

Goes on smooth. Stays all day and is smudge proof!

Recommends this product

Customer review from itcosmetics.com

3 months ago

Waste of Money

It's wonderful the first use. As soon as you need to sharpen it, forget it. You'll sharpen almost the whole pencil before you get more liner to use. So disappointed especially after paying that much $. What a waste!

Customer review from itcosmetics.com

Response from itcosmetics.com

Consumer Care Center3 months ago

Hello Blondramos! We understand your frustration with the Superhero No-Tug Sharpenable Gel Eyeliner and how quickly it seems to require sharpening. We’re sorry this has been your experience. While the gel formula is designed for smooth, effortless application, we recognize there can be variability in how much product is used with each application, and sharpening may be needed more frequently than expected. We appreciate your feedback, and we’ll share it with our product development team.